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	<title>blog &#124; theideasketchpad® &#187; Design for thought</title>
	<atom:link href="http://blog.theideasketchpad.com/archives/category/design-for-thought/feed" rel="self" type="application/rss+xml" />
	<link>http://blog.theideasketchpad.com</link>
	<description>Mindblog of the relentless one</description>
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		<title>Interactive sketching notation</title>
		<link>http://blog.theideasketchpad.com/archives/1881</link>
		<comments>http://blog.theideasketchpad.com/archives/1881#comments</comments>
		<pubDate>Mon, 30 Aug 2010 03:14:33 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Interesting Things]]></category>
		<category><![CDATA[Interaction Design]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1881</guid>
		<description><![CDATA[The interactive sketching notation is an emerging visual language which affords the representation of interface states and event-based user actions. Through a few simple and standardized rules, what the user sees (drawn in greys and blacks) and does (drawn in red) are unified into a coherent sketching system. This unification of both interface and use, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.linowski.ca/sketching"><img class="aligncenter size-full wp-image-1882" title="sketching" src="http://blog.theideasketchpad.com/wp-content/uploads/2010/08/sketching.jpg" alt="" width="400" height="292" /></a></p>
<p>The <a href="http://www.linowski.ca/sketching" target="_self">interactive sketching notation</a> is an emerging visual language which affords the representation of interface states and event-based user actions. Through a few simple and standardized rules, what the user sees (drawn in greys and blacks) and does (drawn in red) are unified into a coherent sketching system. This unification of both interface and use, intends to enable designers to tell more powerful stories of interaction.</p>
<p>Something to make people understand, good stuff by <a href="http://www.linowski.ca/">Jakub Linowski</a></p>
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		<title>Typographic illustrations</title>
		<link>http://blog.theideasketchpad.com/archives/1877</link>
		<comments>http://blog.theideasketchpad.com/archives/1877#comments</comments>
		<pubDate>Mon, 30 Aug 2010 03:03:43 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Creatives I Like]]></category>
		<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Art direction]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Typography]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1877</guid>
		<description><![CDATA[A brilliant series by illustrator/graphic designer Dan Beckemeyer, that uses the ampersand to represent foods that are almost always associated, like peanut butter and jelly or hamburger and fries. Awesome stuff.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.behance.net/dbeckemeyer"><img class="aligncenter size-full wp-image-1878" title="Dan-Beckemeyer-food-illustrations-1" src="http://blog.theideasketchpad.com/wp-content/uploads/2010/08/Dan-Beckemeyer-food-illustrations-1.jpg" alt="" width="400" height="510" /></a></p>
<p>A brilliant series by illustrator/graphic designer <a href="http://www.behance.net/dbeckemeyer">Dan Beckemeyer</a>, that uses the ampersand to represent foods that are almost always associated, like peanut butter and jelly or hamburger and fries. Awesome stuff.</p>
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		<title>Advice to graphic design students</title>
		<link>http://blog.theideasketchpad.com/archives/1863</link>
		<comments>http://blog.theideasketchpad.com/archives/1863#comments</comments>
		<pubDate>Mon, 23 Aug 2010 03:22:14 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Interesting Things]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[People]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1863</guid>
		<description><![CDATA[In this post Frank Chimero shares every little piece of advice he can think of he would give current Graphic Design Students.]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.frankchimero.com/post/979706728/what-advice-would-you-give-to-a-graphic-design-student"><img class="aligncenter size-full wp-image-1864" title="article" src="http://blog.theideasketchpad.com/wp-content/uploads/2010/08/article.jpg" alt="" width="310" height="224" /></a></p>
<p>In <a href="http://blog.frankchimero.com/post/979706728/what-advice-would-you-give-to-a-graphic-design-student">this post</a> Frank Chimero shares <a href="http://blog.frankchimero.com/post/979706728/what-advice-would-you-give-to-a-graphic-design-student">every little piece of advice</a> he can think of he would give current Graphic Design Students.</p>
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		<title>Brands and social media</title>
		<link>http://blog.theideasketchpad.com/archives/1702</link>
		<comments>http://blog.theideasketchpad.com/archives/1702#comments</comments>
		<pubDate>Wed, 14 Jul 2010 09:42:51 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Random Thoughts]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1702</guid>
		<description><![CDATA[Recently the meetings i have been, revolves around the issue of social media. Everyone seems to talk about putting a social media element to their websites. But wait, hold on, do you really know what you are actually getting into? Everyone right now is trying to hop into this big social media ball game, but [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.theideasketchpad.com/wp-content/uploads/2010/07/social_media.jpg"><img class="aligncenter size-full wp-image-1713" title="social_media" src="http://blog.theideasketchpad.com/wp-content/uploads/2010/07/social_media.jpg" alt="" width="400" height="400" /></a></p>
<p>Recently the meetings i have been, revolves around the issue of social media. Everyone seems to talk about putting a social media element to their websites. But wait, hold on, do you really know what you are actually getting into?</p>
<p>Everyone right now is trying to hop into this big social media ball game, but if i may, make a bold statement, social media is just a big bubble, It is getting huge and as all things, it is going to burst somehow. Why? It&#8217;s because the Internet isn&#8217;t connecting us as much as we think it is. It&#8217;s largely home to weak, artificial connections, what I call thin relationships.<span id="more-1702"></span></p>
<p>Back to the days of how getting social online started with IRC(internet relay chat), where folks like you and me just hop on to any chat room and start to get know people, download stuff and maybe, sell somethings online. It&#8217;s a framework that you can be who you want to be, because anything you reveal might not be who you really are. After a decade of it, technology evolved and eventually IRC become almost non existence. So how does it relates to social media, the truth is, today, &#8220;social&#8221; media is trading in low-quality connections — linkages that are unlikely to yield meaningful, lasting relationships, likewise similar to a framework such as IRC.</p>
<p>The basis of being social is about relationships, about how connected you are with your online friends. But in real life, how really valuable are them to you? You might have a thousand friends and some of these friends you might not even know them personally, and let&#8217;s not even talk about sharing stuff you like with them. Like what Umair Haque mention in one of his <a href="http://blogs.hbr.org/haque/2010/03/the_social_media_bubble.html">articles</a>, social inflation debases relationships and this indirectly affects the way brands are reaching out in the online space. You could argue that social media has alter the way of how brands talk to consumers. However, we should not forget that for most people, social networking sites are used predominantly to groom and support existing relationships. So if your brand is not genuinely trying to help user strengthen their online relationship, it&#8217;s more likely to ignored.</p>
<p>Moreover, trust is another important factor that users think about when communicating with brands on social media landscape. In laymen terms, the user must feel a sense of trust to be able to articulate what the brand does for them before telling their friends. There is no point in force feeding them with information which they doubt or not even want to take a second look at. Just think about when we were kids, most of us would hate those days when our parent force us to take vegetables and claiming that it&#8217;s good. Brands should start thinking about  ideas that bid well for the users before deciding to just use facebook connect or similar tools with their digital creations. The social landscape isn&#8217;t just about beauty and popularity contest, they can be more useful to user. Just like how an old saying goes, form and functionality should be balance in equal proportions.</p>
<p>So you may claim, &#8220;Social media has a big community, and anything we do should fly as there will always be some people who will spread it right?&#8221;. Erm, true as basis of communities are made up of people, but there is always a love and hate situation. We can&#8217;t control what people thinks about things, however, if the intend is beneficial of has a certain positive value, we can steer the way how users define the brand, in a good way.  Brands should know that communities are mainly channels for expression, and not a core idea for brand outreach. There must be solid idea for audiences to resonate themselves with, be it love or hate, at least people would understand the communication purpose.</p>
<p>My views on this topic is that social technology often does one thing well – extract value from thin relationships. But let’s be clear, there isn’t much gold in those hills to begin with, as they are indeed thin relationships. So before any of you out there decide to tell your client to do work on social media, do have a think about what it really does and how can it engage the audiences in a genuine manner, rather than something gimmicky.</p>
<p>In my humble perspective, the future of brands should concentrate on fundamentally rewiring people, communities, civil society, business, and the state — through thicker, stronger, more meaningful relationships that changes behavior, rather than solely relying on extracting data with social technologies.</p>
<p>Like i said, this is just a hypothesis, feel free to disagree with me, and we can discuss on what to do with it.</p>
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		<title>Shikisai Tee-shirts</title>
		<link>http://blog.theideasketchpad.com/archives/1686</link>
		<comments>http://blog.theideasketchpad.com/archives/1686#comments</comments>
		<pubDate>Thu, 01 Jul 2010 03:58:11 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Products]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1686</guid>
		<description><![CDATA[The duet of Japanese designers Noto-Fused explores the possibilities of interactivity in term of creation of tee-shirt.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.shi-ki-sa-i.com/english/index0.htm"><img class="aligncenter size-full wp-image-1687" title="interactivetshirt10" src="http://blog.theideasketchpad.com/wp-content/uploads/2010/07/interactivetshirt10.jpg" alt="" width="400" height="400" /></a></p>
<p>The duet of Japanese designers Noto-<a href="http://www.shi-ki-sa-i.com/english/index0.htm" target="_self">Fused</a> explores the possibilities of interactivity in term of creation of tee-shirt.</p>
]]></content:encoded>
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		<title>HTML 5</title>
		<link>http://blog.theideasketchpad.com/archives/1665</link>
		<comments>http://blog.theideasketchpad.com/archives/1665#comments</comments>
		<pubDate>Fri, 11 Jun 2010 03:45:29 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Reflections]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1665</guid>
		<description><![CDATA[HTML 5 is here but it got most of us (especially client) in a state of confusion. This diagram will be a good intro for all those out there that need a better understanding of how it works in a visual way.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/pixer/4681732186/sizes/o/"><img class="aligncenter size-full wp-image-1666" title="html" src="http://blog.theideasketchpad.com/wp-content/uploads/2010/06/html.jpg" alt="" width="400" height="437" /></a></p>
<p><a href="http://www.flickr.com/photos/pixer/4681732186/sizes/o/" target="_self">HTML 5</a> is here but it got most of us (especially client) in a state of confusion. This diagram will be a good intro for all those out there that need a better understanding of how it works in a visual way.</p>
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		<title>Future of UI</title>
		<link>http://blog.theideasketchpad.com/archives/1639</link>
		<comments>http://blog.theideasketchpad.com/archives/1639#comments</comments>
		<pubDate>Mon, 07 Jun 2010 02:45:51 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Interesting Things]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1639</guid>
		<description><![CDATA[Minority Report science adviser and inventor John Underkoffler demos g-speak — the real-life version of the film’s eye-popping, tai chi-meets-cyberspace computer interface. Is this how tomorrow’s computers will be controlled?]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="400" height="292" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="wmode" value="transparent" /><param name="bgColor" value="#ffffff" /><param name="flashvars" value="vu=http://video.ted.com/talks/dynamic/JohnUnderkoffler_2010-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/JohnUnderkoffler-2010.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=872&amp;introDuration=15330&amp;adDuration=4000&amp;postAdDuration=830&amp;adKeys=talk=john_underkoffler_drive_3d_data_with_a_gesture;year=2010;theme=tales_of_invention;theme=what_s_next_in_tech;theme=presentation_innovation;theme=a_taste_of_ted2010;theme=technology_history_and_destiny;theme=new_on_ted_com;event=TED2010;&amp;preAdTag=tconf.ted/embed;tile=1;sz=512x288;" /><param name="src" value="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" /><param name="bgcolor" value="#ffffff" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="400" height="292" src="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" flashvars="vu=http://video.ted.com/talks/dynamic/JohnUnderkoffler_2010-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/JohnUnderkoffler-2010.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=872&amp;introDuration=15330&amp;adDuration=4000&amp;postAdDuration=830&amp;adKeys=talk=john_underkoffler_drive_3d_data_with_a_gesture;year=2010;theme=tales_of_invention;theme=what_s_next_in_tech;theme=presentation_innovation;theme=a_taste_of_ted2010;theme=technology_history_and_destiny;theme=new_on_ted_com;event=TED2010;&amp;preAdTag=tconf.ted/embed;tile=1;sz=512x288;" bgcolor="#ffffff" wmode="transparent" allowscriptaccess="always" allowfullscreen="true"></embed></object><br />
Minority Report science adviser and inventor <a href="http://www.ted.com/speakers/john_underkoffler.html">John Underkoffler</a> demos g-speak — the real-life version of the film’s eye-popping, tai chi-meets-cyberspace computer interface. Is this how tomorrow’s computers will be controlled?</p>
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		<title>Save bookmark</title>
		<link>http://blog.theideasketchpad.com/archives/1595</link>
		<comments>http://blog.theideasketchpad.com/archives/1595#comments</comments>
		<pubDate>Thu, 20 May 2010 02:25:01 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Design]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1595</guid>
		<description><![CDATA[The save bookmark allows you to save the page you are reading. Make something offline become fun interesting again. Neat design thinking that made me look. Get yours with the PDF download.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.icoeye.com/blog/?p=75"><img class="aligncenter size-full wp-image-1596" title="Savebookmark" src="http://blog.theideasketchpad.com/wp-content/uploads/2010/05/Savebookmark.jpg" alt="" width="400" height="324" /></a><br />
The <a href="http://www.icoeye.com/blog/?p=75" target="_self">save bookmark</a> allows you to save the page you are reading. Make something offline become fun interesting again. Neat design thinking that made me look.</p>
<p>Get yours with the <a href="http://www.icoeye.com/blog/?p=75" target="_self">PDF download</a>.</p>
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		<title>Design quotes</title>
		<link>http://blog.theideasketchpad.com/archives/1299</link>
		<comments>http://blog.theideasketchpad.com/archives/1299#comments</comments>
		<pubDate>Thu, 04 Feb 2010 01:32:55 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Quotes]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1299</guid>
		<description><![CDATA[Alex Giron put together a design quotes display system that can be used as a screensaver. Head over to neography.com/designquotes and take a look for yourself. Mac users can use IdleWeb, a nice little app that allows you to set up any webpage as your screensaver. Just make sure you set it up in “kiosk” [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://neography.com/designquotes/"><img class="aligncenter size-full wp-image-1305" title="quotes" src="http://blog.theideasketchpad.com/wp-content/uploads/2010/02/quotes.jpg" alt="" width="400" height="329" /></a></p>
<p>Alex Giron put together a design quotes display system that can be used as a screensaver. Head over to <a href="http://neography.com/designquotes/">neography.com/designquotes</a> and take a look for yourself. Mac users can use <a href="http://www.edot-studios.com/webgroups2/index.php?menu_item=39" target="_self">IdleWeb</a>, a nice little app that allows you to set up any webpage as your screensaver. Just make sure you set it up in “kiosk” mode within the screensaver options.</p>
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		<title>Sake bomb</title>
		<link>http://blog.theideasketchpad.com/archives/1106</link>
		<comments>http://blog.theideasketchpad.com/archives/1106#comments</comments>
		<pubDate>Wed, 18 Nov 2009 02:25:40 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
				<category><![CDATA[Design for thought]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Products]]></category>

		<guid isPermaLink="false">http://blog.theideasketchpad.com/?p=1106</guid>
		<description><![CDATA[This whimsical pouring vessel is a comical take on the western slang “Sake Bomb”. The inspiration is a juxtaposition of the Fugu Fish (Blowfish), the most opulent of sashimi cuts and a WW II sea mine. The small drinking cups perch neatly on the spines making it a compact entertaining tool. The Sake Bomb was [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.sakebombstore.com/"><img class="aligncenter size-full wp-image-1107" title="sake" src="http://blog.theideasketchpad.com/wp-content/uploads/2009/11/sake.jpg" alt="sake" width="400" height="300" /></a></p>
<p>This whimsical pouring vessel is a comical take on the western slang “Sake Bomb”.  The inspiration is a juxtaposition of the Fugu Fish (Blowfish), the most opulent of sashimi cuts and a WW II sea mine. The small drinking cups perch neatly on the spines making it a compact entertaining tool.</p>
<p>The <a href="http://www.sakebombstore.com/" target="_self">Sake Bomb</a> was designed by Alexander Purcell founder of APRRO an interdisciplinary design studio based in Los Angeles.</p>
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